Know the Lead.
Execute the Mission.

A CRM tells you where your customer is. Dealer Mission OS tells your store what to do next — the next move on every lead, every deal, every morning. The store view of EILA: one platform, one AI brain, built by someone who's lived the business.

Get a Demo Launch Dealer Mission OS

Built and proven in a live metro-Atlanta Mazda store.

Features

Run the whole floor on one system.

From the first up to the funded deal — every part of the store, connected and accurate.

EILA tells you what's next

Your AI sales manager reads the floor and hands every rep the next best move — who to work, what to say, which deal to save.

The morning brief

Walk in and the store tells you yesterday's units, gross, and reserve, who almost bought, and who needs coaching. No reports to run.

The whole floor, live

Every up from arrival to delivery — mark-on-arrival, one-tap follow-up, and no lost lead without a manager TO.

Desking & deals

Structured deal entry, trade equity, and money that's right on every screen.

F&I & the menu

Products, PVR, PPU, and holdback tracked deal-by-deal so nothing's left on the table.

Want it in your store?

See Dealer Mission OS live and get a walkthrough for your floor.

Get a demo

Why Dealer Mission OS

Trust the numbers. Win the floor.

Numbers you can trust

Gross, PVR, and commission math are right on every screen — one source of truth, no arguments.

Live, in real time

The board updates as deals move. No stale spreadsheets, no end-of-day surprises.

Built for the floor

Mobile-first and fast — designed to be used one-handed on a phone, where deals happen.

Built by an insider

Founding store pricing

Bring EILA to your whole floor. Request a demo to discuss the right setup for your store.

Founding store pricing — request a demo

The story

Built by someone who's lived it.

Dealer Mission OS was built by a finance director who has spent two decades in the car business — living it, breathing it, knowing it inside and out. Not a software company guessing at the floor, but someone who's actually run it.

It was born from a simple frustration: the numbers a store runs on are scattered, late, and rarely agree. So he built one system where the math is right, the board is live, and every rep gets real coaching in the moment — the way it should have been all along.

At Commissioned 41, we build tools that earn their place on your floor. EILA helps the individual. Dealer Mission OS brings her to the whole store.

Bring Dealer Mission OS to your store.